Level 3
15-18 Months
Nationally Recognised
Level 3 Multi-Channel Marketer
Pathway
This contemporary apprenticeship teaches you to deliver marketing campaigns across digital and traditional channels. You’ll learn content creation, social media marketing, SEO, email marketing, analytics, and how to develop integrated campaigns that engage audiences and drive business results.
Who is it for?
Creative individuals interested in digital marketing, social media, and communications. Perfect for those who enjoy storytelling, data analysis, and understanding consumer behaviour.
Key learning areas
Apprentices will develop practical and strategic marketing skills across digital channels, content creation, and performance analysis. The programme focuses on building and managing engaging digital and social media presence, creating compelling content and integrated marketing campaigns, and using data and analytics to measure and optimise marketing performance. Apprentices will gain hands-on experience with industry-standard tools and platforms, enabling them to deliver consistent, effective marketing activity that supports brand awareness, engagement, and business objectives.
Digital Marketing & Social Media
Master social media platforms, content calendars, paid advertising (PPC, social ads), community management, and strategies to build online presence and engagement.
Content Creation & Campaign Management
Learn to create compelling content (copy, images, video), plan integrated campaigns, manage marketing projects, and ensure brand consistency across channels.
Marketing Analytics & Optimisation
Develop skills in Google Analytics, SEO/SEM, email marketing metrics, campaign performance analysis, and using data insights to optimise marketing effectiveness.
Assessment
End-point assessment including a portfolio of marketing work, a marketing project with presentation, and professional discussion demonstrating marketing knowledge and skills.
Popular questions
What are the entry requirements?
Typically 5 GCSEs at grades 9-4 (A*-C) including English and Maths. Creative flair, interest in digital trends, and strong written communication skills important.
Will I earn a salary during the apprenticeship?
Yes, typically £15,000-£22,000 annually depending on location and organisation size. Marketing apprenticeships often offer competitive entry-level salaries.
How much time will I spend in training vs. working?
20% learning (marketing theory, digital tools, certifications like Google Analytics), with 80% working on real campaigns, creating content, and analysing results.
What career opportunities will I have after completion?
Progress to Marketing Executive, Digital Marketing Specialist, Social Media Manager, Content Manager, SEO Specialist, or move into marketing management roles.
Can I do this apprenticeship if I'm already working in Marketing?
Yes, if you’re in a junior marketing role or managing social media and want formal qualifications and broader marketing skills, this apprenticeship is ideal.
What support will I receive during the apprenticeship?
Marketing manager mentorship, skills coach, access to marketing tools and platforms (Hootsuite, Canva, Google suite), and industry certifications.
What industries can I work in as a Multi-Channel Marketer?
Every sector needs marketers: agencies, retail, e-commerce, hospitality, technology, B2B companies, charities, healthcare, professional services, entertainment, and more.
Will I get industry certifications?
Many programmes include Google Analytics, Google Ads, HubSpot, or Facebook Blueprint certifications, adding valuable credentials to your qualification.
Are you interested
in this apprenticeship?
Get in touch and complete the form below, we would love to hear from you!
